Want to learn how to place a bet? Our complete betting guide provides you with all the information you need to know to start your betting journey. Whether it is choosing the best online bookie and welcome bonus to suit your needs, or understanding the differences in betting odds, our guide below covers all this and more!
- 1 Best Betting Sites We Recommend for Beginners
- 2 How To Place a Bet Online
- 3 Understanding Betting Odds
- 4 Popular Betting Types
- 5 Registering at an Online Betting Site
- 6 Choosing a Betting Site
- 7 Betting Online vs Betting in Shops
- 8 In-Play Betting
- 9 Betting Promotions and Bonuses
- 10 VIP Programmes
- 11 Betting Tips for Beginners
- 12 Responsible Gambling
- 13 More Betting Articles
- 14 ThePuntersPage Final Say
- 15 How To Bet Online FAQs
Best Betting Sites We Recommend for Beginners
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Bet £10 & Get £50
Payment methods:
    
18+. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and Full T&Cs apply. Bet Responsibly. #ad |
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Bet £10 & Get £50 in Bonuses
Payment methods:
18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. Get 4x£10 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 10 days. Full T&Cs apply. Bet Responsibly. #ad |
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Bet £10 Get £30 in Free Bets
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18+ New customers only. Opt in, bet £10 or more on any football market at minimum 1/1 odds within 7 days of registration. No cash out. Get £30 in Free Football Bets, selected markets. Free Bets expire in 7 days. Full T&Cs apply. Please gamble responsibly. #ad |
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Up to £50 in free bets
Payment methods:
18+ Free bets and spins must be claimed within 28 days of opening. Free bet/spin stake not included in any winnings. Full T&Cs apply. Bet Responsibly. #ad |
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Bet £10 get £40
Payment methods:
18+ New UK & ROI Customers only. Min deposit & bet £/€10 at minimum odds 1/2 to qualify for 4x £/€10 Free Bets. Certain deposit methods and bet types excl. Free Bet valid 7 days, stake not returned. Restrictions +Full T&Cs apply. Bet Responsibly. #ad |
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Bet £5 Get £20 in Free Bets
Payment methods:
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first 5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + Full T&Cs apply. Bet Responsibly. #ad |
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Up to £50 in Free Bets, Odds Boost Token, 20 Free Spins & £10 Casino Bonus
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Up to £50 in Free Bets, Odds Boost Token, 20 Free Spins & £10 Casino Bonus
Payment methods:
18+ New players only | Available until 23:59 GMT 31.12.2025 Each challenge has its own TCs. Eligible Bets must be placed for each respective Challenge during the Promotional Period including the following: ACCA, Football, In-Play, and Casino. Each challenge has its own set of TCs and can only be completed 1x. Available to claim: 20 Free Spins, Odds Boost Token, £10 Free Bet, 50% Back up Free Bet up to £20, £10 Casino Bonus when you wager £50+. If all are completed you will receive Max £20 Free Bet to be used on any sport. Full T&Cs apply. Bet Responsibly. #ad |
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Great Welcome Offers Available
Payment methods:
18+ Full T&C's apply. Bet Responsibly. #ad |
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Bet £10, Get £40 in Free Bets
Payment methods:
18+ New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token, a £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 24 hours. A further £10 Free Bet token will be credited 48 hours after the qualifying bet has been settled. Full T&Cs apply. Bet Responsibly. #ad |
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50 Free Spins when you play £10
Payment methods:
  
18+ New cust only. Opt in & deposit £10+ in 7 days & wager 1x in 7 days on any eligible casino game (excluding live casino and table games) for 50 Free Spins. Wagering contributions vary. Free Spins worth 10p each on Big Bass Splash. 3 day expiry. T&Cs apply. Full T&Cs apply. Bet Responsibly. #ad |
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How To Place a Bet Online
Needless to say, before you can start learning how to place a bet, you'll need to first sign up to an online bookmaker. Our table below lists our top recommendations of bookies offering markets on the most popular sports to bet on.
🌌 Decide what you want to bet on and choose an outcome that you would like to back.
Select the bet by clicking on the market. You will see your chosen outcome appear on your bet slip, usually on the right-hand side of your screen.
Input the amount you would like to bet. The minimum stake that you can place varies depending on the bookie 🍷but it's between £0.01 and £1. The maximum stake also varies by sport and depends on the odds that you are backing and the number of selections that you have made.
Confirm your bet.
How to Bet on Football Matches Online
It's no secret that football is one of the most popular sports to bet on, so you'll find plenty of betting sites perfect for football fans🔯. All of which will have a generous amount of markets and competitions to bet on. We suggest to bet on include The Premier League, League Two, La Liga, or the Bundesliga.
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If you want to place a bet online, the simplest market to bet on is Final Result, i.e. betting on the final outcome of a football match. This can either be a win for Team A, a win for Team B, or a draw. Other popular bet types include Over/Under Goals, Total Cards, corner bets, Correct Score, and many more.
How to Bet on Horse Racing Online
Betting on horse races⛦ is extremely popular in the United Kingdom, with the two main types being jumps and flat races. Both come with a series of classifications to help distinguish prestige.
The major horse races in the United Kingdom include Cheltenham, the Grand National and Royal Ascot – however, there are many other races taking place almost every week! Start off by picking the event you'd like to bet on.
Before betting on any race, you should first study racecards, also known as form cards♚, in detail to find out the form, names, age, weight, jockey, and trainer, and odds attached to different horses. It's also a good idea to check weather conditions too, as these could have a significant effect on the event in question.
Look around for the best bookie for horse racing. Some betting sites offer the popular Best Odds Guaranteed (BOG) on British and Irish horse races. This means that, should the Starting Price on a horse be bigger than the fixed odds you took, the bookie will pay out🔯 at the SP instead. This generally includes Board Prices, Early Prices, Singles and Multiples, To Win, and Each-Way. We recommend you check out bet365 for all the best horse racing odds:
🐬 Below are four important terms you'll come across when sifting through various horse racing markets:
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SP – Starting Price
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NR – Non-Runner
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Ante Postꦏ – A bet placed at least a day before the commencement of a race
✱ These are some of the more popular bets made on horse races:
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To Win♓ – This requires you to predict the winner of a horse race.
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Each-Way🧸 – An each-way bet consists of two separate bets (on the same horse) – one to win, and the other to place.
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Forecastᩚᩚᩚᩚᩚᩚᩚᩚᩚ𒀱ᩚᩚᩚ – This bet involves you predicting the top two horses in a race in the exact winning order.
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Tricastꦡ – This is similar to a forecast bet, except that you need to predict the top three horses, again in the exact order of winning.
What Happens if a Match I Bet on Is Cancelled?
This is a query commonly asked by both beginner and expert punters. For this reason, we've prepared a detailed guide on what to do in case your bet gets postponed, cancelled, or voided.
Understanding Betting Odds
﷽ If you are totally new to betting in general, it is crucial to understand the different types of betting odds available. There are three types of betting odds:
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Fractional
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Decimal
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American (Moneyline)
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𝔉Lower odds on a selection indicate a favourite to win.
Fractional Odds
❀ As is obvious from their name, fractional odds are represented by fractional figures, e.g. 5/1. This means that for every £1 that you stake, you will receive £5 in profit for a total of £1 + £5 = £6. These are the odds most commonly used in the UK.
Payout = (Stake × [Numerator/Denominator] + Stake)
𝓀 The numerator and denominator for the above formula are taken from the fraction representing the odds in question.
The probabilty of you winning a placed bet can be calculated in percentage using the below:
Probability % = 100/(Numerator+Denominator)/Denominator
For example, for odds of 5/1, the probability percentage for a win stands at 100/(5+1)/1, which equals 16.66%.
Decimal Odds
🍷 Decimal odds represent the amount of money that you will win for every £1 that you stake. For example, odds of 6.00 indicate that for every £1 that you stake, you will receive a total of £6.
Payout = Stake × Decimal Odds
🔴 The probability of you winning a placed bet can be calculated using the below formula:
Probability % = 100/Decimal Odds
For example, for odds of 6.00, the probability for a win stands at 100/6.00, which equals 16.66%.
American Odds
American odds are represented with a minus (-) sign to denote the favourite and a plus (+) sign for the underdog, e.g. -500, +300.
ꦡ This means that, if you bet on the underdog, you must risk £100 to potentially win a profit of £300 for a total of £400 (£300+£100).
﷽ If you punt on the favourite, you need to bet £500 to potentially win a profit of £100 for a total of £600 (£500+£100).
Bookmaker’s Margin
Betting sites charge a margin of profitܫ on all bets that you place called the bookmaker’s margin, which is how they earn a profit as a business. This margin varies from one betting market to another, and depends on the event's popularity.
ꦐ Before placing a bet, you should evaluate the margin of profit that your bookmaker charges.
A margin which is nearer to the ideal market mark of 100% 🍃is better than one which meets or exceeds the 110% barrier. Betting markets with a high margin are harder to reap a profit off, as they are likelier to lead to a loss.
To calculate the bookmaker’s margin, you must first determine its odds overround.
First, convert the fractional outcomes of a betting variant into their decimal form. Divide each of these outcomes by 100, and add the resulting numbers. Alternatively, you can use our handy odds overround calculator available on our site.
🤪 When choosing a betting site to register with, we always recommend shopping around to find the best betting margins and odds you can get.
Popular Betting Types
Here are seven of the most popular betting markets among sports punters.
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Outright Winner💟: This betting market requires you to predict the winner of a tournament.
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Match Winner💜: Here, you are required to successfully predict the winner of a match
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Over/Under𓆉: This wager involves you predicting how many times a certain event (such as corners or goals scored) will occur outlined over or under a certain number provided by the betting site.
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Totals🍨: With Totals markets, you will need to predict the total number of a certain event to take place (such as goals scored) during a match.
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Handicaps🅺: These are highly useful as they hand a weaker team an event-based advantage and stronger teams a disadvantage, thus levelling the playing field somewhat.
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Spread Betting🐻: The amount you win or lose from spread betting is based on the accuracy of your wager, which is placed against the spread, a moving market.
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Accumulator Betting𒊎: Accumulators allow you to stack up markets from different games or races together into one large bet. They do come with a greater risk given the amount of variables, but your odds are significantly improved and can yield a big profit from a small stake if you are successful.
Registering at an Online Betting Site
To help you out, we've outlined a few basic steps below on how to create an account at an online bookie.
🌠 Find the Register or Sign Up button on the homepage of your chosen bookie. More often than not, this can be found on the right-hand side of your screen.
Click this button to kickstart the process.
🌼 You will be asked to enter personal identification details like your full name, email address, date of birth and place of residence, as well as to create a unique username and password. Next, you will be prompted to go through and accept the main terms and conditions, privacy policy, and cookie policy.
During the next step, you may be asked to upload documents to prove your identity🐭. Until you do this, you cannot deposit funds into your account or place any bets. The verification process usually takes between 24-48 hours. Note that if the bookie does not ask you for these documents during registration, they will probably do so when when you attempt to make your first deposit or withdrawal.
After your account has been verified, you can proceed to making a deposit. Choose a payment method that suits you best, and proceed accordingly.
Take particular care when depositing funds into your account, as you may need to deposit a certain amount of funds to unlock the welcome bonus.
Once your deposit goes through, you can start placing bets!
Choosing a Betting Site
🐽 Apart from the quality of odds available, there are several other factors that you should consider when it comes to choosing a betting site:
Betting Online vs Betting in Shops
𝕴 While betting in shops comes with its own benefits, there are many more advantages to betting through a website or app.
These include a variety of payment options, several attractive promotions to help boost your bankroll, VIP/loyalty schemes, easy-to-use mobile apps, and plenty of live betting options.
One feature that particularly stands out when it comes to betting online is the cash out function, which allows you to retrieve partial winnings on a placed bet during an ongoing event. (This is where a live streaming service would prove to be highly useful).
ও In other words, if you're watching a game and sense things are about to turn against your favour, you can trigger the cash out feature to claim any winnings you would have made up until that point. While these funds wouldn't add up to the total amount you would have won otherwise, cashing out ensures that you still make a profit regardless.
Of course, the most obvious advantage that a betting site has over a physical betting shop is convenience. There's no need to leave the house to place your bets on that upcoming Premier League match – you can do everything from the comfort of your own home!
For more on this topic, check out our detailed guide on betting online vs betting in shops.
In-Play Betting
🤡 If you want to know how to place a bet online, then you should certainly learn how live or in-play betting works.
Simply put, this form of wagering allows you to bet on events as they unfold in real time.
෴The best betting sites offer a variety of live betting markets for different sports, a livestreaming service, dedicated statistics (head-to-head results, player/team form guides, match information), and live scorecards. Other features, such as cash out, bet builder, and fast markets, will also be available.
Betting Promotions and Bonuses
🌃 Before you commit to joining a particular bookmaker, look at what they are offering their customers, both new and existing. The rewards can be great for new customers when you first join, but then can dry up very quickly. The best betting sites ensure that excellent promotions are consistently available for all of their customers.
The most common examples of these offers include cashback bonuses, free bets, price boosts, and matched deposit offers. Enhanced odds𝄹 are a particular promotion to look out for, especially when it comes to betting on major events such as the Premier League or the Champions League.
Bear in mind that betting promotions always come with a set of terms and conditions, ℱwhich you should read carefully before opting in. Failure to do so may lead to the offer being withdrawn or your winnings declared void.
VIP Programmes
VIP/loyalty programmes𝓡 are a bookie's way of thanking or rewarding loyal punters for their custom over a certain period of time or activity.
A versatile VIP scheme usually grants special bonuses, exclusive offers, prizes, express payment processing, a birthday bonus, and a personal account manager.
Betting Tips for Beginners
♒ Before you place your first bet online, you should take note of the tips we have compiled below.
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Research – Although betting sites do offer their own statistics breakdowns, you should always do your own research before placing bets. This can include looking at past match results, player/team form guides, official rankings, past tournament results, injury news, home advantage, pundit insights, match predictions, and the latest news.
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Watch matches to prepare – Never bet on a match without having assessed the playing style of both opponents. Some players/teams resort to defensive gameplay, while others prefer to come on strong with their attackers. Once you become familiar with things like this, you will pick up on player tendencies and realise when they are having a good or a bad day. This is particularly useful for live betting.
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Start small – As tempting as it may seem to go all in to try and land huge winnings, realistically, that will not happen to the average beginner. It is best to start off slowly by placing small stakes. As time goes by, and once you get the hang of how things work, you can start expanding your horizons. Our guide on luck vs skill betting has more information on this subject. Alternatively, you can place small stakes on outcomes that you are certain of in the form of a multiple bet.
Keen to learn more? Check out our vast range of betting tips covering all sorts of different sports and tournaments, as well as our in-depth guide to the most common sporting mistakes that all punters should avoid!
Responsible Gambling
📖 It's important to remember that the whole point of betting is to enjoy yourself. This is why knowing how to gamble responsibly is crucial, as knowing which precautions to take will not only protect yourself, but also ensure that the element of entertainment remains in place.
Sensible bankroll management is vital, as well as making good use of any responsible gambling tools your bookie has to offer. These include deposit limits, time out sessions, ‘cool off' periods, loss limits, and temporary or permanent self-exclusions.
🦹 Top betting sites often offer a responsible gambling questionnaire to help you assess your gambling activity, as well as links and contact details for organisations such as GamCare.
More Betting Articles
ThePuntersPage Final Say
🐎 Though the world of online betting can seem daunting to beginners, it's simply a matter of practice and patience until you get the hang of things.
❀ We hope that our guide above has helped you understand how to place a bet online, as well as all other key information regarding betting markets and online promotions. Once you feel confident enough, simply pick a bookmaker from our recommendations above, and try things out for yourself!
How To Bet Online FAQs
🔥Yes, punters can definitely place bets online legally in the UK, with lots of great legal betting sites to choose from too.
The most common payment options accepted by online bookmakers include debit card, PayPal e-wallet, NETELLER, Payz, EntroPay, paysafecard, AstroPay, Bitcoin, Google Pay, Wire Transfer, and many other alternatives such as Skrill e-wallet.
Betting odds♐ are displayed as fractions, decimals, or in the American format.
These would be Outright Winner, Match Winner, Over/Under, Totals, and Handicaps.
Several factors go into determining betting odds, including player/team form, home/away records, weather, injuries, past tournament results, the relative strength of a player/team, and head-to-head statisticsꦕ. Favourites are usually assigned lower odds, while underdogs are given higher prices.